Primary Square is Almost Here.
A new kind of healthcare ecosystem connecting care delivery, software infrastructure, and consumer tools into one coordinated platform. Built for patients who want real care and providers who want to deliver it. Be among the first to know when we open.
One Ecosystem. Three Ways In.
Primary Square brings together care delivery, software infrastructure, and consumer tools into a single coordinated platform. Three integrated layers, built for the way modern healthcare actually works.
Primary Square Connect
The care delivery model. Cash-pay membership, comprehensive labs, hormone optimization, and 12-month structured care. For individuals who want real answers.
Core VII Platform
The provider operating system. AI-augmented EHR/EMR built for cash-pay practices, multi-state telehealth, and modern multi-disciplinary care. For providers who want better infrastructure.
Toda App
The consumer app. Daily routines, supplements, meals, and reminders that connect to your care team. Powered by Primary Square. For everyone who wants health to fit into life.
Find Care That Actually Works
Get on the patient list for Primary Square Connect — our cash-pay care delivery model. Comprehensive labs, hormone optimization, and a real 12-month care relationship. We'll let you know the moment we open in your area.
- Cash-pay membership, no insurance hurdles
- Personalized lab and care plan
- Telehealth in most US states
Run Your Practice on Better Infrastructure
Get on the provider list for the Primary Square systems. Whether you want to license Core VII for your existing practice, join the Connect provider network, or both — we'll be in touch when we're ready to onboard.
- Modern infrastructure built for cash-pay
- Optional access to a growing patient pipeline
- AI-augmented workflows, less admin